The first licensed collection of Pilot!
Pilot inaugurates its first collection of licensed products with NARUTO SHIPPUDEN! Indeed, it’s the first time that the pen brand collabs with a license to create a collection. Pilot is one of teenagers’ favorite brands and is, moreover, at the second place in the French writing market.
Find five emblematic characters!
Six pens of their erasable and rechargeable range FriXion get the colors of five emblematic characters of the anime. Find Naruto, Sasuke, Sakura, Kakashi and Itachi in a collection of three classic FriXion and three Clicker FriXion. A collab that makes sense for Pilot as NARUTO SHIPPUDEN shares the same values as the brand: learning, mutual support, self-confidence and self-improvement.
A successful launch night!
To celebrate the collaboration, a launch event was organized in Paris at Kuma restaurant. The guests were able to test the new products and had made their portrait drawn in a manga style. A katakana writing workshop, and a Japanese food tasting were organized as well.
The pens in this beautiful limited-edition collection are sold in packs of three or individually with refills. And by purchasing the six FriXion pens, you’ll receive a box available in partner stores.
Look into the universe of NARUTO SHIPPUDEN.
©2002 MASASHI KISHIMOTO / 2007 SHIPPUDEN All Rights Reserved.